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Turning Website Data Into Business Intelligence
Join me for a free webinar: Turning Website Data Into Business Intelligence. Any marketing professional is obsessed with business intelligence: what is the goal of our effort and did we achieve it?...
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A Toolkit for Taking Stock: Libraries Leverage New Metrics Driven by Data...
ILLUSTRATION BY HANK OSUNA ©2012 Since its introduction to the North American market in 2010, collectionHQ (CHQ), a collection-analysis technology created by the six-year-old Scottish firm Bridgeall...
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CourseSmart to Analyze Etextbook Reading Habits
CourseSmart, the world’s largest provider of digital course materials, has announced a pilot test of CourseSmart Analytics, a program that will evaluate how students use specific textbooks, measuring...
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Disengage: Measuring Engagement with Etexts Could Cripple What It Means to...
Open source textbooks a “threat” to Texas education? by opensource.com I’m a writer, and a geek. So if CourseSmart had wanted to track students’ use of its etextbooks to improve the texts themselves, I...
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Kno’s Extextbook Analytics and Social Media Features Offer Better Privacy...
Among the many gadgets and gewgaws announced this week at the Consumer Electronics Show in Las Vegas was a debut that may be a boon to students getting more comfortable with digital textbooks. Kno...
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Who Controls Your Usage Data? | Backtalk
As technology has become central to American life, nearly every organization leverages data to improve its performance. Political campaigns analyze potential voters. Credit-reporting agencies devise...
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Using Data to Shape a Library’s Direction | Data-Driven Academic Libraries
Access to good data on key metrics such as circulation and student visits always helps make a better case for the important role libraries play on campus. But using data proactively to address emerging...
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In Testing Stage, Boopsie Analytics Spots Shift from Apple to Android
Boopsie, the developer of custom mobile apps for libraries, is planning to launch Boopsie Analytics in early 2014. Currently in alpha testing stage, the new web-based platform will help the company’s...
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Gale Releases Analytics On Demand, a Demographic GIS for Libraries
Gale today launched Analytics On Demand, a new geographic information system (GIS) that combines local demographic data with information from a library’s ILS to generate real-time reports on...
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Behavior Data vs. Patron Privacy: Productive Discomfort | Peer to Peer Review
Someone is gathering every crumb you drop / These mindless decisions and moments you long forgot / Keep them all! —Vienna Teng, “The Hymn of Acxiom” I’ve finally dumped Gmail forever. Though the...
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Newport News PL Launches Open Source Usage Software
Virginia’s Newport News Public Library System (NNPLS) launched StatBase, an open-source usage statistics program that enables libraries to track and visualize data on circulation, patron registration,...
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Taylorism Comes to Campus | From the Bell Tower
Just because technology allows us to do something, should we? That’s a big question being asked in higher education when it comes to student performance tracking analytics and predictive analytics. If...
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